With over 25 years of leading transformational change in various
organizations, representing more than 7 unique industries, I saw trends
and common cultural pitfalls that every organization experienced.
Throughout my career, I’ve seen companies proudly display their mission, vision, and values, yet the lived culture told a different story. Inconsistencies showed up everywhere: microcultures within the same company, behaviors at the top that didn’t align with stated values, and a reliance on expensive engagement surveys that only revealed problems after culture had already gone off track.
Too often, culture gets handed to HR to “own,” but the truth is that culture belongs to every leader, and ultimately every employee. That’s why I created my company, Culture by Design and the Culture by Design Blueprint: a framework that equips leaders to become culture architects, building organizations that attract top talent, inspire pride, and drive extraordinary results.
With over 25 years of leading transformational change in various
organizations, representing more than 7 unique industries, I saw trends
and common cultural pitfalls that every organization experienced.
Throughout my career, I’ve seen companies proudly display their mission, vision, and values, yet the lived culture told a different story. Inconsistencies showed up everywhere: microcultures within the same company, behaviors at the top that didn’t align with stated values, and a reliance on expensive engagement surveys that only revealed problems after culture had already gone off track.
Too often, culture gets handed to HR to “own,” but the truth is that culture belongs to every leader, and ultimately every employee. That’s why I created my company, Culture by Design and the Culture by Design Blueprint: a framework that equips leaders to become culture architects, building organizations that attract top talent, inspire pride, and drive extraordinary results.
